ophLove

Special dress for a special video

2009-06-09T18:48:00.010+02:00

OphLove is proud to announce the creation of a special one off handmade silk dress for the video "Trust Your Mojo, Sista" performed by Bluebird&Skoko.
For more informations about the band, visit www.myspace.com/bluebirdskoko.

Basics with a splash of glam

2009-03-17T09:00:00.010+01:00

OphLove likes basics with a twist

2009-03-11T04:56:00.012+01:00

All items available in 33 colors

SLOW FASHION

2009-02-08T08:14:00.003+01:00

I have to make a confession: my clothes are a result of a long and difficult process of creation that sometimes doesn't keep up with the needs of the fashion system. OphLove is a kind of slow fashion where what you see is the outcome of a long elaboration and purification. It might seem too pure or sometimes too simple, or laking imagination. But as Coco Chanel would say, there are decorators and there are creators. If you are born a creator you might feel like you don't fit in this fast and crazy world of fashion business where there is a constant need of fancy, light minded and sparkling decorators who can pop up ideas like pop corn, so the consumer has plenty of choice, a constant supply of new goods that can tickle its desire for more and more and more.

I don't know if it happens to you, but I get the feeling there is sooo much clothes, so many that I get to refuse them all in a bulk. When I went to Topshop in Oxford Street in London last Christmass it gave me a terrible headache. I had to see all of them! But then I didn't buy any. I like the variety, I like to be left alone to search for my golden little stone, and I'm not a type who'd go in shi shi boutiques, I'm too shy. But the overwhelming variety just turns my had in a swirl and I feel sick. In Italy, you get an apparel shop every 50 meters. They are all empty with their shelves full. At present there are as much clothes to cover the entire Earth twice! (at least this is my feeling, I don't have any serious quotes handy to prove that)

Some of my friends and costumers say to me, Elena when I wear the things you make it feels special, it has a kind of buzzing energy in it, man, it gives me a weird and exciting feeling that's crazy... I believe in the magic of crafted items. The act of creating with hands and with care passes through the cloth much more energy than the economized fast industrial making. Most of the clothes, cheap or expensive are handmade. Don't think there are machines who can bake your jeans like cookies. Of course, you can make a pair of jeans in less then 5 minutes nowdays, but still there are hands behind it. And more, as it goes at present your jeans tend to be made as it used before (hours, my dear...), without super sonic machinery but with bare little Asian hands who worth in money less then European or American ones. I'm not talking about child labour, I just have this European impression that Asian population has small hands, but the things that can come out of those hands are amazing. These hands don't think. There is no time for that. There is no space for that. There is no money for that. You think, they do, so they can have their mind free for their own problems. Fair enough. That's why you can have your exhausting choice of bare appalling things without life in it. Like fast food. It's tasty but not genuine, it gives you the immediate satisfaction but it makes you crave for more in a fraction of time, it's simply not fulfilling. When you realize that, you turn on in search of that little shop you've seen in Berlin that doesn't exist anymore because of scarce affluence of costumers. They were all busy flying to H&M.

OphLove is made with hands who take the time to experiment and to make mistakes, it takes the time to fly and the time to drop on the ground in total despair. These are hands who think and deny the thoughts just because when you let them go without thinking things just come out more beautiful. Hands absorb your ideas and make them in fine shapes. The pieces I call OphLove are the product of this process where ideas melt with the matter. Sometimes, the matter doesn't want to get in a wanted shape. But other times, it folds perfectly in form that I couldn't even imagine.

It's love, babe, and I make it flow.

SPRING-SUMMER PREVIEW

2009-01-26T10:51:00.002+01:00

You have enough skirts, you have plenty of trousers but you still NEED something new!

You are a fine lady, but your heart is wild.
You want to feel free, still you like feeling tight.
You live in shade, but your appearance illuminate.
When you want attention, you keep quiet.
When you seek affection, you look away and show off.
Nothing is more interesting then hidden things peeping out.
OphLove is like you, it likes to show and it likes to hide, it blows your mind with a whisper and tickles you spirit with a subtle twist of perception.

GREETINGS!!!

2008-12-26T11:48:00.001+01:00

Merry Xmas and Happy New Year!

May OphLove Be With You...

Perfect gift!

2008-12-02T15:48:00.001+01:00

Kefiah is out, shawl is in

2008-11-24T12:28:00.012+01:00

CATALOGUE HERE

Da Ophlove Accessories

OphLove serie of scarves or shawls is our tribute to a rising hype of neck accessories like kefiah.
As little girls, we have been fascinated by the touch of elegance that our grandma would add to her appearance. We would spend hours in front of the mirror pretending to be film divas throwing significant glances over a slice of shoulder peeping from mum's soft shawl.
Now we grew up and we want to look elegant yet up-to-date, feminine but not cheesy, cool but not cold. And, if we are independent young ladies, we want to wear a special item that shows personality, soul and art craft.
OphLove scarves feature original pattern designs printed on a 40s cotton jersey. They feel like Linus blanket - once you have one you will never leave it. When is winter they warm you up, on summer they protect you from heat or make your hips look like Arabian princess. Talking about Arabian fashion, yes, they are a valid candidate to be your first street couture veil.
Note: Don't let your boyfriend sneak into your closet.

Make it your own

2008-11-09T20:53:00.002+01:00

Scarves mania!

2008-11-09T19:50:00.002+01:00

Now in stores

2008-11-09T19:40:00.002+01:00

Search for our postcards

2008-11-09T18:53:00.002+01:00